Privacy policy

PRIVACY POLICY

Last Updated: 28/08/2026

1. Who are we?
   
   Emile Rassam Ltd, a limited liability company, incorporated in Nicosia (Cyprus) (“Emile Rassam” or “we”, “us”, “our”) is an international provider of high-quality image clothing with significant presence across the MENA region, Europe, and Asia. Emile Rassam operates this store and website to enable individuals and corporations (“Customer” or “You”) to access, customize, and purchase a wide range of professional uniforms and image wear (“Products”) and provide them with a curated shopping experience (“Services”). 
   
2. General Statement
   We take your privacy very seriously and we are committed to protecting it. We believe that You should easily know what personal data we collect and use, as well as to understand your rights in respect of your personal data (“Personal Data”).
   Our privacy policy (“Privacy Policy”) explains our policies and practices regarding how we collect, use, and disclose the personal data that we collect through our stores and Services.
   We recommend that You read this Privacy Policy carefully as it provides important information about your Personal Data.
   
   
3. What Personal Data do we collect and how is it collected?
   
   Personal Data is information related to an identified or identifiable natural person. Such information may include: 
   
   (i)  Personal identification information: name, email address, address, shipping address, billing address and phone number.
   
   (ii) Your personal status: your title.
   
   (iii) Your purchases and repairs: purchases history and orders details including the items You view, put in your cart, add to your wish list, or purchase, return, exchange or cancel and your past transactions. 
   
   (vi) Payment information: payment details, such as credit/debit card information, billing address, and other payment-related data.
   
   (v) Usage data: information about how You interact with and navigate through our Services, such as your activity, features used, pages visited, and the time and duration of your sessions.
   
   (vi) Communications data: Your communication preferences, as well as the content of any messages or correspondence You exchange with us, such as emails, chat conversations, or other interactions.
   
   (vii) Other information You may provide by filling forms or by contacting us: your feedback, or other communications 
   
   (viii) Account information including your username, password, security questions, preferences and settings.
   
   Emile Rassam collects information in multiple ways, including: 
   
   (i)  When You provide information directly to us, such as during account setup.
   
   (ii) When You subscribe to our newsletter.
   
   (ii) When information is automatically collected from your device or browser, such as cookies or browsing activity.
   
   (iv) When You purchase Products in our stores.
   
   (v) When You contact our customer-services.
   
   You will be informed when your information is required in order to process your request, to respond to Your queries or to provide You with our Products and Services. In the event that You do not provide us with this information, it may delay or prevent us from processing your request, responding to your query or providing Products or Services to You.
   
4. Why do we collect your Personal Data and how do we use it?
   
   We process your Personal Data for a variety of reasons, depending on how You interact with our Services, including: 
   
   (i) We have obtained your prior consent. Please note that You have the right to withdraw Your consent at any time. 
   (ii) Process transactions and manage your account. 
   (iii) Send updates, notifications, and marketing communications. 
   (iv) Enhance and improve our Services.
   (v) We have a legitimate interest in carrying out the processing and that legitimate interest is   not overridden by your interests, fundamental rights, or freedoms.
   (vi) Ensure security and prevent fraudulent activities.
   (vii) we have to process your Personal Data to comply with applicable laws and regulations.
   (viii) Provide You with the Products You requested. 
   (ix) Provide You with after-sale assistance.
   (x) Provide information to regulatory bodies when legally required.
   
   
5. How long do we keep your Personal Data?
   
   Your Personal Data will only be retained for the period necessary for the purposes for which they have been collected, to comply with legal and regulatory obligations and for the duration of any period necessary to establish, exercise or defend any legal rights.
   
   Following the deletion of your account, we may retain certain Personal Data as needed for legitimate business purposes or compliance with applicable laws and regulation. When we have no ongoing legitimate business need to process your Personal Data, we will either delete or anonymize such information, or, if this is not possible (for example, because your Personal Data has been stored in backup archives), we will securely store your Personal Data and isolate it from any further processing until deletion is possible.
   
   
6. Data Sharing 
   
   We may disclose your Personal Data only to the parties indicated below and for the following reasons:
   
   (i) Employees at Emile Rassam that need to have access to your Personal Data to achieve the aforementioned purposes.
   (ii) Third parties that assist us in delivering our Services (including Shopify, etc..), vendors and third-parties (payment processors, email service providers, data analytics, customer supports, cloud storage, fulfilling and shipping and other professional service providers to facilitate performance tracking and the delivery of the Products).
   (iii) Legal authorities and courts: When required by law, or a competent authority, or by a court order, or to protect our rights.
   
7. Third-Party Service Providers
   
   To operate and improve our Services, we work with trusted third-party service providers that support certain business and technical operations on our behalf (including Shopify, etc..). These services may include website hosting, cloud storage, payment processing, analytics and other operational support services.
   
   As part of providing these Services, some of your Personal Data may be processed or stored through systems operated by such service providers who may be located outside your jurisdiction, solely for the purposes described in this Privacy Policy and subject to appropriate confidentiality and security measures.
   
   While Emile Rassam takes reasonable measures in selecting third parties service providers that implement appropriate technical measures, Emile Rassam does not own or control the infrastructure or systems operated by such third parties’ service providers.
   
   To the fullest extent permitted under the applicable laws, Emile Rassam shall not be held liable for any loss, damage, unauthorized access, delay, interruption, disclosure, alteration, or unavailability of Personal Data or Services resulting from the acts, omissions, systems, infrastructure, security measures, technical failures, outages, cybersecurity attacks, or operational incidents of third-party service providers engaged in connection with the operation of the Services. 
   
8. Data Security Measures
   
   All your Personal Data is strictly confidential and will only be accessible, on a need-to-know basis, to duly authorized personnel of Emile Rassam or other entities stated in this Privacy Policy that may have access to your Personal Dataand third parties providers acting on our behalf with appropriate technical and organizational security safeguards.
   
   We have implemented security measures to protect Your Personal Data against unauthorized access and use. We follow appropriate security procedures in the storage and disclosure of your Personal Data so as to prevent unauthorized access by third parties and to prevent your Personal Data being accidentally lost. We limit those who access your Personal Data to those who have a genuine business need to access it.  Those who do access your Personal Data are subject to a duty of confidentiality towards Emile Rassam.
   
   However, please be aware that no security measures are perfect or impenetrable, and we cannot guarantee "perfect security." In addition, any information You send to us may not be secure while in transit. We recommend that You do not use unsecure channels to communicate sensitive or confidential information to us.
   
   
9. Users Rights
   
   You have the following data protection rights: 
   
   (i) Access, correct, complete, and update your Personal Data.
   (ii) Request deletion of your Personal Data.
   (iii) Restriction of processing.
   (iv) Opt-out of marketing communications.
   (v) Request data portability.
   (vi) Withdraw your consent.
   
   
10. Third Party Websites and Links
    
    The Services may provide links to websites or other online platforms operated by third parties. If You follow links to sites not affiliated or controlled by us, You should review their privacy and security policies and other terms and conditions. We do not guarantee and are not responsible for the privacy or security of such sites, including the accuracy, completeness, or reliability of information found on these sites. Information You provide on public or semi-public venues, including information you share on third-party social networking platforms may also be viewable by other users of the Services and/or users of those third-party platforms without limitation as to its use by us or by a third party. Our inclusion of such links does not, by itself, imply any endorsement of the content on such platforms or of their owners or operators, except as disclosed on the Services.
    
    
11. Children's Data
    
    The Services are not intended to be used by children, and we do not knowingly collect any personal information about children under the age of majority in your jurisdiction. If You are the parent or guardian of a child who has provided us with their personal information, You may contact us using the contact details set out below to request that it be deleted.
    
    
12. International Transfers
    
    Please note that we may transfer, store and process your Personal Data  outside the country you live in.
    
    If we transfer your Personal Data out of the European Economic Area or the United Kingdom, we will rely on recognized transfer mechanisms like the European Commission's Standard Contractual Clauses, or any equivalent contracts issued by the relevant competent authority of the UK, as relevant, unless the data transfer is to a country that has been determined to provide an adequate level of protection.
    
    You acknowledge that such transfers may occur through third-party service providers engaged by Emile Rassam.
    
    
13. Changes to this Privacy Policy
    
    Our Privacy Policy reflects our current practices and is subject to change and update from time to time. If any material changes are made, we will notify You either by posting an update on our Services or by sending You an email. These updates will not apply retroactively, and we will modify the “Last Updated” at the top of this document to indicate when such changes have come into effect. By continuing to use our Services after any changes, You agree to the updated Policy.
    
    
14. Contact Information
    
    Should You have any questions about our privacy practices or this Privacy Policy, or if You would like to exercise any of the rights available to You, please call or email us at info@emilerassam.com or contact us at Beirut, Mkales, 702, Beirut, 45105, LB For the purpose of applicable data protection laws, we are the data controller of your Personal Data.